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Car Insurance on Internet
Contributor: Jeanie Mizrahi Internet's at a premium for insurers MORE than three-quarters of home and car insurance customers use the internet to research the market, according to the AA. Research by the firm also found that competition between internet insurers was keeping premiums competitive. David Tyers, AA head of marketing, said: "Our research suggests that well over 75 per cent of all customers use the internet in some way to research insurance premiums. "Even those who don’t have access to a computer often ask computer-literate friends or family to do the searching for them, but complete the deal offline." About 40 per cent of all new car insurance and one fifth of home cover is now arranged on the internet. And last year, online sales of car insurance grew by nearly two-thirds, while internet home insurance sales were boosted by 50 per cent. The average quoted car insurance premium has been falling over the past couple of years. For more information relating to "Car Insurance on Internet", please visit our car insurance Car Insurance on Internet page. |
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